We love a brand with a great story to tell, and our newest client has a very human one. CSCU works with nearly 3,000 credit unions that work hard each day to add value to their lives of their members. We look forward to helping CSCU shape its message. Here is the official release:
Card Services for Credit Unions (CSCU), a leading advocate and partner in total payments solutions for credit unions, has selected Dunn&Co. as its new agency of record. Dunn&Co. will support CSCU in a full-service marketing and advertising capacity to help solidify the company’s position as a key thought leader in the financial space, with product and service offerings that drive value to credit unions and their members.
“The decision was clear. Dunn&Co.’s approach to our business paired with their truly exceptional creative made them our top choice. We’re looking forward to their valuable contributions to our growing organization in an ever-changing and competitive financial industry,” said Cassie Melvin, vice president of marketing for CSCU.
The Tampa-based agency will provide ongoing strategic and creative consultation to CSCU in the areas of: brand awareness, advertising, product and service launches, public relations, product marketing, cardholder marketing campaigns, tradeshow support and web development.
“We’re excited to partner with CSCU to help strengthen its brand and reputation as the company heads into an era of broadening member access to financial services at credit unions,” said Troy Dunn, President of Dunn&Co.