ISPD-APCM Taipei, Taiwan

There’s nothing we like more here at Attractics than helping our clients maximize their trade show presence, and when that also entails traveling to exotic locations around the globe, I consider that icing on the cake. I’ve embarked on a three-week, three congress, four-country, around-the-world trip.

For the first leg, a lengthy flight found me in Taipei, Taiwan helping our clients execute the Glucose Busters touch screen activity at the ISPD-APCM Congress. Nephrologists and health care professionals from all over Asia come together to discuss all things PD, and we were there using the tactic to help entertain and educate the attendees about Baxter’s therapy messaging.

Taiwan was beautiful and busy, a true cultural departure from what I’m used to. Strange foods, curious sights and smells, and beautiful buildings. I took a hike in a forest full of tai chi and badminton pavilions, visited the busiest night market I think I’ll ever see, and ate at my favorite restaurant in the world, Din Tai Fung. Thanks to all my friends at Baxter Asia and I hope to see you soon! You made this Westerner feel like an honored guest. – Seth