Ahh, Fall. The season of boots, sweaters, falling leaves, and all things pumpkin spiced. Okay, so most of those may just be the daydreams of a Connecticut girl in Florida. However, one thing that truly makes it feel like Fall, despite the 90 degree days that just won’t quit, is the return of hockey. Lightning Hockey, to be specific. And this season is shaping up to be a good one, after some smart offseason moves by GM Steve Yzerman added to an already talented roster.

We’re all pumped (I’m already wearing my foam finger) and we’re spreading our excitement across Tampa Bay. We’re working with our friends over at the Lightning to paint the town blue, with all new TV spots, radio spots, building signage and, some seriously cool billboard creative that’s getting attention from drivers on 275N as well as the blogosphere.

Check it out here:
Yahoo Sports: Tampa Bay Lightning have the Coolest NHL Billboard of the Season

And here:
Next Impulse Sports: Tampa Bay Lightning Top the NHL’s Billboard Power Rankings

I have a feeling this won’t be the last time NHL blogs are giving Tampa Bay positive coverage this season…

Go Bolts! Be the Thunder!

-Sarah