The Attractics team has arrived in Sin City for the Annual Nephrology Nurses Association meeting. We’re here with our client, Baxter, to execute one of our tried and true booth traffic generators – the Custom Newsletter tactic. We have supported Baxter at ANNA for several years, and this tradeshow is always a fantastic event for us. The nurses are curious to see what activity we’re offering, and they have no qualms about coming into the booth to interact. This year was no exception, as over 25% of the attendees came into the Baxter booth and had us create a custom newsletter for them. As you can see from the above photos, traffic was outstanding and the time flew by.
Vegas was a blast, but after a few days of working and playing hard, it’s time to head back to Florida. We always have a great time in Vegas with our Baxter friends, but as they say, now it’s time for a vacation from our vacation.
Till next time – Seth